ROI Archives - Sio Digital

How Marketing Analytics Can Increase Your ROI

with the tastes of the general public changing with every passing minute, marketers find themselves scrambling to brainstorm

19 Dec

marketing has always relied on some sort of measurement yet 33% of marketersdon’t know which digital marketing strategy

11 Nov

ROI

Every year brings new marketing challenges — and this year will be no different. Most marketers cite traffic and lead

27 Sep

ROI

Measuring Marketing ROI is meaningless if you don’t keep an eye on important KPIs along the way. Simply subtracting your

29 Mar

ROI

It’s easy to imagine that most businesses will be jumping on the chance to have unfettered access to a mountain of data that

14 Nov

ROI

It helps a great deal to know how we are progressing. I guess the Vikings must have known the problem. The sun, the moon, and

29 Sep

ROI

Without calculating conversion rate, you have no way of knowing how much your website is contributing to sales. Furthermore,

08 Sep

ROI

Everybody wants to know where their money is going. No one stays in business long if they don’t. At some point CMOs get

28 Aug

ROI

The only way to know that your content marketing is effective is by measuring the results. The difficulty is

23 Aug

ROI

Business planning is the process of identifying key performance areas for operations to take forward, and achieve within a

14 Aug

ROI

Today’s customer is in charge of what they want to see and when they want to see it. This means marketers have

04 Aug

ROI

Measuring return on digital investment is essential to prevent the wasting of resources on inefficient marketing strategies.

21 Jul