If I had an apple orchard - which I don’t - and I were in a hurry - wh...

You need data. As a marketer, you know the more information you have, ...

We are marketing in an unpredictable environment. One moment, the inte...

Big data, as a whole, is defined as the volume, velocity, variety, and...

The term Big Data has been around since John Mashey started popularizi...

Intelligence is a term much abused by some, especially politicians whe...

Math Marketing is the intelligent use of metrics so we snipe for fruit...

Artificial intelligence has been the buzzword of the last couple years...

We have all the tools and tricks available to us to fill our every bus...

If you are like most businesses, you are probably missing out on key o...